Building Multi-Location Success With Systems With Dominique Waples-Trefil

Dominique Waples-Trefil

Dominique Waples-Trefil is the CEO and Co-Founder of Restore Medical Spa, a growing network of multi-location medical spas in Colorado. With her sister, she transformed a spontaneous idea into a thriving business that blends esthetics, wellness, and systems. Dominique is a former trial attorney who stepped into entrepreneurship with no business background and built Restore into a model of recurring revenue, client care, and operational excellence.

Here’s a glimpse of what you’ll learn:

[02:00] How Dominique and her sister launched Restore Medical Spa
[04:00] Lessons learned from over-hiring in the early days
[07:00] The challenge of starting a business while raising a child
[09:50] The turning point when payroll did not clear
[12:30] How membership programs transformed cash flow and retention
[16:00] The mission to make aging optional through wellness
[18:00] Scaling to multiple locations during the pandemic
[21:20] Why systems and processes are essential for sustainable growth

In this episode:

Many entrepreneurs launch their business with optimism but face financial and operational challenges they never anticipated. In this episode of Systems Simplified, host Adi Klevit talks with Dominique Waples-Trefil about the struggles and breakthroughs she experienced while building Restor Medical Spa.

Dominique explains how she and her sister overcame early missteps, including payroll shortfalls and a lack of marketing, by embracing recurring revenue through memberships and creating deeper client loyalty. She also shares how their mission expanded into wellness, helping women regain energy, confidence, and vitality.

Adi and Dominique highlight why documented processes and strong operations are essential to scaling. From managing multiple locations to building a launch system, their conversation shows how systems transform a business from survival mode into sustainable growth.

Resources mentioned in this episode:

Quotable Moments:

“The first six months of a startup are fun, the next six are hard, and by a year, you decide if you’ll stick it out.”
“Marketing isn’t a dirty word — it is the lifeline of your business.”
“Membership changes everything. It solves cash flow, retention, and discounting problems all at once.”
“Making aging optional is about giving women their lives back.”
“You don’t get past three locations without documented processes. Systems are non-negotiable.”

Action Steps:

Embrace marketing as a system to grow your business.
Implement membership models to create recurring revenue.
Document and standardize processes before scaling to new locations.
Hire operational leaders to strengthen infrastructure.
Focus on long-term client relationships to build loyalty and retention.

Sponsor for this episode:

This episode is brought to you by Business Success Consulting Group.

At Business Success Consulting Group, we create custom processes and tailor-made management systems so businesses can thrive.

Businesses simply can’t survive without workable systems and well-documented processes. That’s why our team of experienced professionals takes care of it for you.

We provide business owners, entrepreneurs, and key executives with six phases to success, along with the long-lasting systems necessary to support business expansion.

So, what are you waiting for? Do yourself a favor and cut the chaos out of your business.

Visit bizsuccesscg.com today or email info@bizsuccesscg.com to schedule a free consultation.