Natalie Nichols is the Co-founder of Concertina Team, an ethical offshoring company in the Philippines that specializes in building in-house marketing, sales, and customer service teams. As a Digital Marketer Certified Partner, she mentors entrepreneurs to scale and exit businesses through online strategies, net-positive business models, strategic relationships, and marketing. Natalie is a serial entrepreneur, acts as a growth advisor to large public global projects, and has managed prominent IT and infrastructure projects.
Here’s a glimpse of what you’ll learn:
- How Natalie Nichols entered the digital marketing space
- Universal digital marketing systems for businesses
- Advice for effective lead generation across multiple industries
- Leveraging SEO and content to generate organic growth
- Public relations strategies to drive traffic
- How to build repeatable digital marketing processes
- The value of processes and procedures
In this episode:
If you want to scale beyond seven figures, you must develop sound marketing strategies to gain traction. So how can you establish repeatable marketing processes to fuel growth?
As a marketing success driver, Natalie Nichols has created a three-tiered framework to optimize digital marketing. The system involves lead generation, organic growth, and traffic. You can leverage LinkedIn Outreach and email and SMS marketing to generate leads. Initiating and sustaining organic growth requires implementing a basic SEO strategy to increase your website’s visibility. You can then create social content like blogs and videos to support your SEO efforts. Natalie also recommends gaining recognition and building a reputation in your industry to drive additional traffic. Once you’ve executed these pillars, create and document a repeatable process around them.
Tune in to the latest episode of Systems Simplified as Adi Klevit invites Natalie Nichols, the Co-founder of Concertina Team, to discuss developing a scalable digital marketing process. Natalie shares public relations strategies to drive traffic, the universal value of systems and processes, and how to generate leads across various industries.
Resources mentioned in this episode:
- Adi Klevit on LinkedIn
- Business Success Consulting Group
- Natalie Nichols on LinkedIn
- Concertina Team
- Beusail Academy
- “Systematizing Personal Branding With Marina Byezhanova” on Systems Simplified
Sponsor for this episode:
This episode is brought to you by Business Success Consulting Group.
At Business Success Consulting Group, we create custom processes and tailor-made management systems so businesses can thrive.
Businesses simply can’t survive without workable systems and well-documented processes. That’s why our team of experienced professionals takes care of it for you.
We provide business owners, entrepreneurs, and key executives with strategic implementation, process improvement and documentation, and long-lasting systems necessary to support business expansion.
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