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Nov22How to Build a Marketing Process for Your Newest Product
Marketing processes are vital to successfully selling any product - new or old. However, many companies spend most of their time creating the product rather than developing a marketing process for the new product. Adi Klevit of Business Success Consulting Group recently spoke with Natalie Nathanson, the CEO of Magnetude…
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Nov14Processes as a Boundary-Setting Tool for Creatives
Many creatives turn to entrepreneurship to make their unique ideas into reality. This step can be an exciting and joyful extension of a creative person’s passion. However, it can also lead a creative person to make a misstep as they leap into action without following standard business practices. This happened…
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Nov8Make Your Business Sellable with These Five Strategies
If you are like many other business owners, you didn’t start out considering how to make your business sellable. You were too focused on making the company a success to worry about selling it in the future. However, somewhere down the line, you may want to sell your going concern.…
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Oct31You Can Build Systems for Content Creation
A successful marketing strategy depends on many factors. One such factor is consistent and well-branded content. However, if you own a business, you know that content creation can be challenging - even for your marketing team. While one team member may be excellent at writing content, they may not know…
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Oct17Debunking Five Marketing Myths
Marketing is an area that many business owners struggle to systematize. Adi Klevit recently discussed this issue with Ryan Redding of DP Marketing Services. In this interview, he shared five marketing myths that get in the way of building successful marketing processes. Listen to the full interview here and read…
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Oct10How to Use the Process Feedback Loop to Grow Your Business
Whether you have systematized your business or are still developing processes, you can utilize the process feedback loop to grow your company. What is a process feedback loop? In a recent interview, Business Success Consulting Group CEO Adi Klevit and President of Historic Agency, Mark Miller discussed the answer to…
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Sep12Can You Systematize Credibility?
Credibility is something you earn over time in any given industry. Wouldn’t it be helpful to discover the key elements to gaining credibility, then systematize it so that you or your company can be viewed as industry experts? This is what Credibility Expert Mitchell Levy helps business owners and companies…
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Sep5Follow These Steps for Systematizing Employee Engagement
When one thinks about “engagement,” it’s often in the context of customer engagement, not employee engagement. However, in a recent interview with engagement expert Dondi Scumaci, she revealed why engaging employees is vital. An engaged employee: Finds meaning and purpose in their work.Puts in more discretionary effort.Feels connected.Wants to get…
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Aug29Why HR Often Falls Between the Cracks – and What to Do About It
The HR department covers more than just hiring and firing. Human resources teams create policies, build procedures, work to foster accepting company culture, and protect the company from liability. Your HR team is a strategic part of your business, but it’s rarely seen that way by business owners. This means…
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Jul4How to Build a Process for Remote Hiring
Companies all over the world are finding value in hiring for remote work. This means that HR departments in California are hiring new employees from Ontario, Canada, and Queensland, Australia. An HR department here in Oregon may work with a recruiter in Ohio and employ several people in Cleveland. There…
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